4 Tips That Will Help You Design a Creative Law Logo
A good number of people like to joke about lawyers and their profession. Just do a quick search and you will be shocked by the number of lawyer jokes on the Internet.
Another thing people love to make fun of is the law logo. Like other businesses, your law firm should have a logo. You will need to have a great logo for your law firm. A logo says a lot about your business and therefore, you should take time to build a professional logo. To help you get started, here are some tips that will point you in the right direction:
Choosing a focal point
Many successful logos have been created from one point of reference. The letter is usually picked from one of the partner’s name in the firm. You can use different names that have a similar starting letters in their names. It is also great to choose a rare letter as the point of reference. Zane Law is a good example that utilizes the Z in the name.
Redesigning old law logos
There is nothing wrong about a more advanced logo. But as long as the logo works just fine, it can be something less complicated. You can use the traditional logos and give them a twist. Ensure you choose a logo that represents your business. The logo doesn’t have to have words like “professional lawyer” or “law firm” in it.
The hidden power of your firm name
You can make a unique and a great law logo by using your firm name. Other businesses have used this method and it works great. This is a very effective way of making your brand known. A brand helps identify a business from the rest and it is also a good way to create a reputation. The main issue is how to design such a logo. The logo can include some icons or just pure letters. The key thing is to create a brand that shows confidence and builds trust for your firm.
Use the logo to communicate to your clients
The logo can be used to communicate to clients more about your firm. A picture of a couple can be used to tell people the firm is about divorce lawyers. A crutch or a cast can be used to tell people that, a firm is about personal injury lawyers. A logo is a simple way of telling people what your business is about without having to give a lot of details.
A good law logo creates a good connection with the clients. It should communicate outright what you do. It has to provide a sense of professionalism as you don’t want people to think you are an amateur after seeing your logo. The tips discussed in this article can guide you in creating a great law logo.